Content Marketing & Automation Articles
Best practices for engaging content marketing that's the easiest and most economical to manage.
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Your years of contacts can be a fertile audience to say something important to. Here's how make that happen with a MailChimp list.
Don't use the default "submit" for your form designs. Other options will get more clicks.
You should categorize and tag all of your content. Here's some tips and best practices.
We use Google Tag Manager to turn on Google Analytics for our clients. This enables clients to add all kinds of marketing tags without ever having to contact us or add cumbersome website code.
Add a looping video to your page that's not an animated GIF.
This tool cuts images down to a fraction of their size way better than anything we've used.
How often should you blog and post to social media?
When sharing a link from your website to Facebook, do this, to control what image shows up first.
Optimization tips for SEO on Squarespace
It's called Domain Name Front Running and searching for a domain in your web browser can be detected and then purchased and parked forcing you to pay big money to get it. It happened to a client.
Enforce the standards of your style guide by assigning a true color name to your color palette. Plug in a hex color value and find it's name as defined by Wikipedia, Crayola, the Color Name Library and Resene.
The Wordpress vs Squarespace SEO debate appears to be trending with Wordpress leading as the stronger approach. But appearances can be deceiving.
Display information within a mobile friendly table using a list style administration approach.
A free library of 733 icons which you can install into your Squarespace site, color, size and and spice up your messaging with hi-def and consistent visual enhancements.
Can't remember how to log into a Squarespace site or lost your password? Here's how.
For website requests, is an email address or a web contact form better to use?
Add mico-animations to your images.